
Digitalisation is a process of change required to stay up to date in your industry, respond to emerging needs and follow market developments. Nowadays, undertaking digitalisation is essential for companies that intend to grow and remain relevant.
Digitalisation is a result of digital change in society which has given rise to new customer requirements, behaviours and solutions. As a consequence, companies are required to digitalise their activities in order to retain market share and ensure they don’t lose revenue.
Digitalising your company has a number of advantages, the most important and beneficial of which are outlined below:
Together with Oxford Economics, SAP has compiled a report entitled “Digital Transformation leaders are few and far between” which asserts that the majority of companies that undergo digital transformation believe it has a positive effect on the business and boosts profitability. It also reveals that 70% of respondents noticed an improvement in customer satisfaction, and said it had become easier to recruit and retain new talent. Some years ago, digitalisation was considered by many to be a trend, but this is a clear indication that it pays dividends and represents a good investment.
According to IHM Business School, companies that choose not to digitalise run the risk of gradually dying out. This is because the world around is changing faster than ever, and enterprises must embrace change in order to stay up to date and remain relevant on the labour market.

Before undergoing digitalisation or digital transformation you’ll need to identify the location of your obstacles, problems, frustrations and time thieves. You also have to listen to what your customers expect from you moving forward – there’s usually a lot of room for improvement in this area.
Take the time to check your current processes to ensure they are correct, well documented and complied with. This is important in order to avoid the risk of processes disappearing on the journey of change which digitalisation entails. With this in mind, you must also be particularly mindful of the processes which are not official. It’s extremely important to be honest about your existing processes in order to ensure digitalisation is effective.


Planning and training are fundamental to successfully implementing digitalisation. The process of change must retain the full support of the management group, and form part of the agenda at each meeting. It’s wise to start on a small scale, and gain experience by working alongside those at the company who are interested, and want to implement change, before involving the entire organisation.
Once you have the necessary experience and are ready to implement changes which impact on the company as a whole, you’ll need to ensure the entire workforce is on board, and that they know and understand what is expected of them. It’s worth bearing in mind that the digitalisation of a company should be looked at and treated like a process of change, with all the challenges this entails. This may involve a number of risks – which is why it’s wise to get help from a partner with expertise in the field, who can keep them to a minimum.
It’s important that you have confidence in your provider, feel they've understood your business and are ready to deliver solutions that meet your unique requirements.
Digitalisation is a process which may look different depending on the needs of an organisation. It requires both experience and expertise in the field. Nordlo can guide your company throughout digitalisation or digital transformation with the aim of creating solutions that develop and create value for your company.
